Trade resources

Winter brings new opportunities for umbrella retailers. From blustery morning commutes and darker school runs to weekend walks and Christmas shopping, customers want umbrellas that...

For many retailers, umbrellas are treated as a product customers either need or don’t. When it starts raining, people buy an umbrella. The weather certainly...

The countdown to Autumn Fair 2026 is on, and X-Brella is delighted to exhibit at the NEC Birmingham this September. From 6–9 September 2026, Autumn...

Autumn is one of the most important times of year for umbrella sales. As the weather changes and we head towards the busy final months...